The launch of Dinosaurs Unleashed at The O2 on February 19th was a great success, with more than 400 press and their children attending the launch event and coverage across broadcast and national press.The Think Tank has provided a completely integrated marketing service to the organisers, including strategic direction, media planning, outdoor advertising, media relations, direct marketing, event support and digital services, resulting in an amazing first week for this landmark attraction.
With coverage achieved on Day Break, This Morning, the Vanessa Show and many other radio, national and local media outlets the launch of Dinosaurs Unleashed has exceeded all expectations.
On throughout 2011 and into 2012, The Think Tank will be continuing to provide a range of marketing and PR services to help continue the success of Dinosaurs Unleashed.
For more information about Dinosaurs Unleased at The O2 click here or view the video below.
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