Tuesday, 16 August 2011

The Think Tank shortlisted for Best Brand Campaign at B2B Marketing Awards

Biome_Integrated.jpgThe Think Tank has been shortlisted for Best Brand Campaign in the B2B Marketing Awards 2011 for our brand creation and development work for Biome Technologies Plc, a leader in the provision of bioplastics.

Following a brief from Stanelco Plc, Biome's previous name, we developed a new brand to promote the bioplastics bias of the business, developing a new brand identity, collateral and web site and then promoted the brand and business to a diverse customer base through PR and electronic direct marketing.

Biome has seen great results since its re-launch and this recognition of the strength of the new brand is great for both The Think Tank and Biome.

Fingers crossed for the Awards in November.

For more information about The Think Tank's work on the Biome brand please click here


Sunday, 14 August 2011

Asite sign 5 year agrement with TfL

asite logo.JPGAsite, a leading UK provider of collaborative software, has signed a five-year enterprise agreement with Transport for London (TfL) for the use of its award winning collaborative software as a Service technology (cSaaS).  The deal sees TfL and the Greater London Authority (GLA) (including the Metropolitan Police, the London Development Agency and the London Fire and Emergency Planning Authority) implementing Asite’s Software.

Asite’s technology will provide TfL and the GLA with a single integrated data management solution for all aspects of the contract administration process across their significant on-going portfolio of construction and facilities management works. TfL staff as well as their entire construction supply chain will use Asite’s Contract Administration applications to manage contract change and to provide real-time visibility of their actual schedule and cost position against budget.  This will assist each of the participants in the supply chain delivering the TfL public works programme by providing further transparency across the complexities of the gamut of forms of contract in use in the field.

Find out more here