Press Relations for IronmongeryDirect

The Think Tank is delighted to announce that is will be working with the UK's largest multi-channel supplier of ironmongery products, IronmongeryDirect, to provide PR services for this evolving business.

The Think Tank will work on both business-focused and trade-focused media communications for IronmongeryDirect, which over the past few years has achieved many awards for its customer service and business growth, despite the tough economic times. The Think Tank won the account in a competitive pitch.

Robots invade Trafalgar Square

A new installation will be placed in Trafalgar Square during the London Design Festival. Outrace, includes eigth industrial robots borrowed from Audi and both visitors to the square and users of the project's website will be able to take control of them, each of which have a reach of over three metres. Users will be able to write short messages and the robots will 'write' using light heads. "As a user’s message is drawn, the light trace will be simultaneously recorded through a system of high definition, long-exposure cameras, encoded as a video and relayed back to be shared across social media,"  The project is the brainchild of KRAM/WEISSHAAR, artists Reed Kram and Clemens Weisshaar - See more here or visit the Outrace site.

7 Rules of Design

Ever wished you could get to grips with the way designers think - Harmonie Interieure has a 7 point guide to aid understanding.