TNT is at it again following the launch of their TV series and movie channel in Belgium, which we featured in April of last year. TNT is launching in Netherlands this time, so once again agency Duval Guillaume has placed a red button in a quiet market street, encouraging people to press it to 'add drama'.
Once the button is pressed, they are confronted with a choice of colours, kidnapped and then dumped into the middle of a riot with a guest appearance by Elvis.
Definitely one to watch to beat those Monday blues.
Monday 28 January 2013
Drama returns; this time to Dutch Town
Labels:
Ad,
Advertising,
Drama,
Experiential,
Funny,
Netherlands,
Stunt,
TNT,
Viral
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