Most diet food products try and sell themselves as a route to a better life, not this Irish cheese brand. They decided to break the mould and poke fun at traditional advertising with it's ironic 'girls from adland' video. The advert from Kerry Low Low features the standard three types of ad girl, the smug girl, the ditzy girl and the muffin girl. Each has a trait you may recognise from a number of diet food ads.
Clever and humorous whilst also obvious - it even has a catchy song.
Have a look at the video below. Enjoy!
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