Mini Lego posters pop up around London

Keeping the lego theme going their new UK advertising for Legoland Windsor has featured mini Lego poster sites across London. The signs are 12-inches high and were placed around London and highlighted by Google Maps with those that found them being encouraged to share their photos on Twitter using a special hashtag.

The ads were created by DLKW Lowe - nice work but we did feature something similar for Channel 4's Seven Dwarves last year.